Advantages of Responsive Web Design
A Morgan Stanley survey revealed that by 2014, more people will access the internet using smartphones and tablets than laptops and PCs. This is a credible prediction for me. Just take a look around and you will see every second person having an iPad, iPhone, Android phones, and Android tablet. Every day a whopping 3 million new Android devices get activated!
The effect of this phenomenon has been tremendously on web designing. Earlier, we used to design mainly for Laptops and PCs all of which had few standard display sizes. 14 ", 15" or 17 "used to be standard displays and web designers and developers knew exactly how much space they have to display things.
Now, every day new handheld devices are getting launched. Each of these devices has its own display area. Display area may vary from 2.8 inches to 10.09 inches which means.01 "it can make a difference now. do? We can design the site to respond to the display size so same site can serve the purpose for different devices.
What is Responsive Web design? Responsive web design actually rearranges the elements of a webpage to fit properly in any display. Using fluid grids, flexible images, and media languages that change the static alignment of webpage into a fluid design. So, no matter what the dimensions of the devices are, you can always get the best display.
While traditional mobile versions of websites were built following the philosophy of "graceful degradation", RWD works by adapting the layout of the website for the screen resolution. So a single source can serve perfectly well to any device with any dimension, any screen real estate or any browser.
Benefits of Responsive Web Design (RWD) are many. Let's list a few here.
1. No need to develop different versions of the same website for different devices or different browsers.
2. No redirection is needed so the webpages and websites load faster.
3. Responsive web design lets your device load the most relevant and important news most prominently. Which means users will not have to painstakingly swipe to find info and news from your site.
4. Less designers and employees needed as there is only website to look after.
5. It also means huge cost cutting as there is only one site and few designers and one website administrator.
6. This finally leads to better user experience which does the most important job very easy, which is conversion.