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November 2, 2020 / No Comments

Make a Powerful Impact With the Power of a Good Website

When it comes to your business, you need to make an impact to forge meaningful relationships with customers. One of the best ways to do this and get customer attention during the precious few seconds it takes to hold their
January 7, 2018 / No Comments

Ways to Boost Your Email Sign Ups

"Is not email marketing dead?" A lot of people have been asking this question for some time. Well, the answer is no! Email marketing is far from being dead. However, the way people approach email marketing has changed drastically over
January 6, 2018 / No Comments

The Effects of Information Technology on Management

In today’s business climate, technology is advancing more rapidly than many organizations can keep up with. Frequently, a number of the larger corporations, and even small to medium-sized businesses as well, now hire technology consultants and highly educated technical staff
January 6, 2018 / No Comments

5 PR Tactics To Promote Your New Book

A book can be a great marketing tool to help you promote your personal brand and your business. Yet, unless you are a well-known celebrity with a large publishing house behind your efforts, the job of promoting it will be
January 5, 2018 / No Comments

Optimize the Customer Journey to Sell More

One of the best strategies for customer acquisition that marketers utilize in order to increase returns is conversion rate optimization. Unfortunately, many are not doing properly. Even though a very high percentage of paid marketing campaigns are not successful, marketers
January 5, 2018 / No Comments

The Global Benchmarking

Global benchmarking is the process of identifying best practices in organizations anywhere in the world to seek information that can help an organization to measure and compare its performance against those best practices in order to improve its operations. A
January 5, 2018 / No Comments

3 Ways in Which Avoiding Software Testing Will Hurt Your Marketing

Software testing is the way to ensure the dependability, accuracy, and correctness of the software application. With so many software developed every day, it is becoming more and more crucial to test our software for potential bugs and issues. Software
January 5, 2018 / No Comments

The 10 Most ANNOYING Marketing Buzzwords

Calling all marketers! Get ready to disrupt (yup, that’s one of them) your digestive tract with marketing clichés that will make you puke. These marketing buzz terms are polluting creative minds everywhere – and there might even be scientific evidence
January 5, 2018 / No Comments

Growth Hacker’s Mindset

As the saying goes, necessity is the mother of invention. With literally no marketing budget, startups are forced to seek the optimal and probably most basic way of seeking customers: Focus on who they are and where they are .
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