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Search Engine Marketing (SEM) in Layman’s Terms

Search Engine Marketing, also referred to as SEM, is the act of purchasing online advertising that offers you the ability to instantly increase your visibility with the search engines when customers search for specific keywords. Referred to as S.E.M., search engine marketing is the active process of creating an advertising campaign with the search engines…

Warehouse Storage Systems – The Pros and Cons of Pallet Racks, Mezzanines and ASRs

The technology that is associated with warehouse storage systems has improved dramatically in the last few years. There are now automated warehouse management systems (WMS) and robot forklifts that are guided by laser lights. There are numerous types of storage options that are better designed to not only improve space utilization but also efficiency. Pallet…

Monkeys And Bananas

One wonders why bananas and monkeys have been associated, especially in cartoons. How did this happen? My take on this is that it happened as a result of colonialism. The United States of America bought the Philippine Archipelago from Spain for $20,000 and occupied it for 50 years. In the beginning of the occupation, there…