If you speak to old-school network marketers, many do not understand the importance of building your brand on social media. They are used to going person to person and using elbow grease to get the job done. In this article, we are going to talk about how important building your brand on social media is.
When you think about a brand, you probably think of different soda companies or chips, but everyone has their own brand whether they know it or not. Think of this as your reputation instead of your brand and you will understand it a little better.
Building Your Brand
The colors you use, the way you talk, the way you look, these things are part of your brand. Staying consistent in these things will allow everyone to notice who you by the look of your content. When you start to become familiar with someone and they start to like you, this will break down the resistance of your brain against marketing.
When you are building your brand, you may find it helpful to speak to a consultant that will help you define your brand and your message to your market. Having someone that is outside of yourself look what you are doing is often helpful since we cannot see the picture because we are in the frame.
Make sure you are being who you are as you are building your brand. If you are a shorts and t-shirt kind of person, then that is your brand. You don’t need to put on a suit. If you are working to rebrand and become a different person, then you can start doing that as well. It’s all up to you who you want to be.
It is important to build your brand on social media as it gives you more leverage and it helps you build trust with those people.