Social Media Optimization is new buzz in the internet marketing industry, every company wants to apply Social Media strategy in its online marketing plan, before you decide to opt for Social Media Optimization, it is very important for you know details about Social Media Optimization and evaluate with your product to decide if its suitable for your business.
Internet is no more private, it’s all meeting people and connecting people online on several sites which help to connect to like minded people, says example facebook or twitter ( this is the most popular Social media site for 2010 )
It’s simple to create and post one page on the internet but making it popular is another major challenge, for which one has to establish its goal before starting any of social media campaigns, major brands have used Social Media to their advantage to increase their online presence and creating loyal customers to speak about their experience.
Human Physiology is they trust what they read, especially when bunch of people talk about any good service or brand, it makes you kind of convinced that it is good service or a product to buy, basically builds confidence and ignites urge to buy. Social Media uses this law and creates positive reputation, we call it perfectly planed marketing strategy to win minds and hearts of people, which converts into potential customers.
Social Media optimization can be done with using quality uniquely written article relevant to the topic of the product or services or can use pictures and videos to spread your word among set group of people, advantage of social media is you can address to specific group of people whom you thing would try your product, SMO results are not immediate, it takes time around one year to appear because this is purely influencing and convincing people about your product, if they read again and again human mind notices good values and gets convinced, several companies from Airline to Food chains use this carefully formulated SMO strategy, internet is become so popular that you will find several age group people hooked to social media sites like Facebook, YouTube or Twitter, there are several thousand sites which target specific geographic regions of the world.
Before betting on Social Media think how many of your customers really are on the internet, and do you have new products on and often which you can update them as well, another important thing is to hire experienced zoekmachine optimalisatie agency or zoekmachine marketing company who can help you to identify and plan your Social Media optimization campaign, one of the recent report by SEOmoz.org suggested that you should balance your budget between Search engine optimization and Social Media based on your priority.