I know one business owner who hired a content marketing agency because he wanted to build his business. The agency said it would bring in over a dozen inbound leads per month. After four months of preparation and two months of releasing content, he ended up sacking the agency because it had not brought in… Continue reading 5 Tips To Avoid Losing Money On Content Marketing

A good ranking in the search engine results pages (SERPs) is imperative for the success of your business website. Even well-known and the best of brands implement ethical SEO techniques to improve rankings in the SERPs. This means everything from web design, user-friendliness, content, and optimization tactics help to improve rankings in the search results… Continue reading How Your Business Benefits With an SEO Friendly Web Design?

There are many emails that get sent out each and every day for marketing purposes. Many of them never even get opened because they go to the spam folders but if someone could capture the attention of their audience with a funny or inspirational video email, they may get their point across to their audience.… Continue reading Get More Out Of Marketing With Video Email

There are only a few days left before 2017 finally comes to a close. You might have noticed that there are a lot of articles-more so than usual anyway–about incoming marketing trends and methods for 2018, some of which may include B2B marketing and lead generation. Amongst the sea of predicted oncoming trends, we’ve found… Continue reading Going Smaller With Lead Generation This 2018?

Communication is perceived as relying of messages between two or more parties. Communication has grown to more than just relaying a message. Communication is a mutual transmission of ideas, opinions and questions leading to a common understanding or in some cases misunderstandings. Communication has proved to be a make or break aspect of every business… Continue reading Emerging Trends in Business Communication