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Integrating SEO and Social Media Marketing

Search engines are constantly trying to increase the search relevancy experience for users and are updating their algorithms more frequently. With search engines becoming stringent about link building policies and content usage, website owners now need to cautiously plan their SEO and digital marketing strategies. The Twitter and Facebook revolution has forced search engines to…

Local Social Media Marketing – Connect With Customers Grow Your Business

Marketing and advertising can be expensive, which is the last thing your small business needs in the current economy. Social media offers tools for promotion that require little or no money, but do require the know how to make it work in your favor. Since today’s average consumer is more computer-savvy than ever, it’s worth…

Social Media Technology Advancements

The media has penetrated the hemispheres of today’s society by implanting itself into the framework of television, mobile devices, business interactions and other elements that shape our culture. There are a number of technologies that adapt quickly to the hyper-connectedness and transparency of social media such as MySpace, twitter, YouTube, blogging, and Facebook. Social Media…

Comparison of Facebook and Linkedin Social Media Platforms

Both LinkedIn and Facebook are excellent social media platforms but both have their independent individual characteristics. 1. LinkedIn is highly focused on professional networking. It is a heaven for recruiters as they can gauge the credentials of the potential employees and also contact prospective recruiters with the help of their existing network. Facebook is more…

Trends in Mobility, Search and Social Media

Ever since the advent of the iPhone, smart phones and other devices with full mobile Internet browsing have skyrocketed in popularity. As high speed 3G and 4G connection networks also continue to expand globally, mobile search is evolving to meet the social networking needs of users. The mobile browsing experience continues to improve with wider…

SEO Risks to Take and SEO Risks to Avoid

Many business people have a hard time seeing the value of SEO, and we understand that. There is a lot of information and misinformation out there about search engine optimization, and it can really increase the difficulty of this decision. While an effective SEO strategy will take many months to yield positive results for a…

Product Showcase: Brand Ambassador

Continuing our series of product showcases that started with the recently launched AccurateAppraisals.com, today we’re going to take a look at Brand Ambassador, and the potential to help build a profitable network of online influencers. A brand ambassador represents your brand in a positive way and provides a more consumer-centric view of the products or…

Why Isn’t My Website Ranking?

Reaching the top spots of the search engine results pages can improve your company’s exposure, establish you as an industry authority, and deliver the kind of ROI you want to see. So why isn’t your website ranking at the top yet? That’s the million-dollar question that every company has asked itself at one point or…