The Importance of Social Media For Business
In recent years we have seen the need for businesses in Nottingham to be online increase ten fold, now making it a must for any business. With the twenty-four hour shopping culture, if businesses do not have an online presence their missing out big time.
In the last year or so social media has become a key element in a building a companies brand and reputation. Companies being members of social networking sites such as Facebook, Twitter is no longer a must do thing, it is a needs to be done thing.
Wanting to start your own social networking campaign, yet not sure where to start, here are some hits and tips.
* Create a Twitter and / or Facebook account
* Brand it – company logos, contact details
* Place a link on your website
* Get networking!
* It is important to make it clear that it is your company (with branding, etc). Customers want to know it is you. Social networking is a great way to earn their trust.
Social networking is not only good thing for the business involved but also their customers. The business get extra ways to communicate their messages, promotions etc along with giving the business a more human feel. Social networking is great for the customer too because they can follow the business and find out about all their latest promotions direct, along with being able to ask questions. Not forgetting customers all important feed back, their opinions on a businesses products / services can prove to be gold dust.