Website Design – 7 Steps For Choosing the Best Web Designer…
How do you choose the best web designer when you know almost nothing about website design, what you need and how to build it?
This article will help you make an informed decision instead of just selecting the first web designer you find.
7 steps for choosing the best web designer:
1. Know the purpose of your website
Before searching for a web designer it's a good idea to know what you want your website to do for your business. It will help the designer to know your needs. These are some questions to ask yourself:
- Do you want to generate leads?
- Do you want to have an online presence for your offline store?
- Do you wish to sell products and / or services?
- Do you want to interact with your customers?
- Do you want to build long term relationships?
2. Experienced professional
There are many amateur designers who want to become professional. The problem is they do not have many years of experience. For example they may create a pretty design but do not know how to create search engine friendly pages. Look for a designer that has several years of experience, the more the better. Visit their website to see the portfolio of websites they have already designed.
By viewing their portfolio you have a good idea of the types of websites they have built, however some amateur designers will simply get a template, modify it a little then charge you for a complete design. A professional web designer should at least have these skill requirements:
- html / xhtml
- cascading style sheets (CSS)
- graphic design
- ecommerce design
- php script installation and customization
- search engine optimization
- email marketing
Other design qualifications
CIW (Certified Internet Web Professional) is the world's leading Web technology certification and curriculum program. The Master CIW Designer Certification shows the designer has taken the time and made the investment to become a Master Designer. You can not go wrong if you find a designer that has been awarded this certification.
Reading the recommendations from clients shows these clients trust in the designer's services. Visit the designer's website to read the testimonials. Ask for them if you do not see them.
This is going to be all over the map because it depends on the complexity of the work involved and who is doing it. An online store is containing 100s of products is going to cost more than a 5 page html website. A corporate design firm with many employees is going to charge more than a freelance web designer because they have to pay out salaries. Ask for a preliminary proposal from the designer before hiring him or her.
7. Ask for a contract
The contract should clearly state what's involved in the design of the website, prices, maintenance and hosting fees. It should also include those owners the website and the timetable for completion.
If your web designer fulfills all these requirements, is friendly, helpful, polite and easy to work then go for it. You have made an informed decision that you will be happy with.