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Website Design Tips

A Comprehensive Guide to Web Design

Web design is tricky. One has to take a lot of things into account when designing a website, from visual appearance (how the website looks) to functional design (how the website works). To simplify the task, we’ve prepared this guide. In this article, we’ll focus…

How to Write an Email Invitation For an Event

Remember, not all event invitations need to be snazzy, high-budget, high-time investment productions. In fact, effective email invitations can be made in about 20 minutes. Use this section as a base-level cheat sheet for ideas to implement in your next email campaign. Before you hit…

Subdomain or Subdirectory? What They Are & How They Affect SEO

As a marketer, that debate can cause confusion. Below, let’s review the differences between a subdomain and subdirectory and how they affect SEO. Subdomain vs. Subdirectory A subdomain compartmentalizes your website so you can establish specific content types that are distinct from your root domain.…

7 Factors to Consider When Choosing a Marketing Automation System

1. User Interface First, consider how simple or overwhelming the platform’s user interface is designed. Many, if not all, platforms will claim they have an intuitive and easy-to-use platform — but this isn’t always the case. To determine whether the platform’s user interface will be…

How to Market A Product to Wow Customers

1. Experiment with messaging If you plan to release a series of products under your brand, don’t be afraid to play around with names. Let’s reference all of the streaming services that are coming out. A lot are extensions of the brand name, but they…

How to Find Your Target Audience

1. Use Google Analytics to learn more about your customers. Google Analytics is such an expansive tool, and is great for obtaining demographic details about your audience, as well as their interests. Recall from above that this is critical information that helps locate a target…

10 Great Sites for UI Design Patterns

You don’t wish to spend your complete life redesigning the wheel do you? No, neither can we. If you’re wanting for a design that solves an issue that has been solved inside a unique software earlier than; then the template for your wheel might be…