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SEO or Search engine optimization is the process of increasing the quality and quantity of website traffic by increasing the visibility of a website or a web page to users of a web search engine. SEO refers to the improvement of unpaid results and excludes direct traffic/visitors and the purchase of paid placement.

Subdomain or Subdirectory? What They Are & How They Affect SEO

As a marketer, that debate can cause confusion. Below, let’s review the differences between a subdomain and subdirectory and how they affect SEO. Subdomain vs. Subdirectory A subdomain compartmentalizes your website so you can establish specific content types that are distinct from your root domain.…

Off Page And On Page SEOTechniques

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SEO is one of the most popularly used techniques to attract sizeable traffic and obtain high ranking in the search results (SERP). Webmasters often segregate SEO techniques into two segments; On Page SEO and Off Page SEO. What is meant by On Page SEO? On…

Usability: A part of the User Experience

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This topic could seem extremely “huge” for a single article, nevertheless it’s about the particular nature of usability that we frequently overlook or confuse. With this appreciation, you’ll be capable of design extra successfully, and your website’s usership will be capable of develop, too. Usability…

Search Engine Optimization Guide for Webmasters

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  Search Engines have developed into the Internet’s most popular and powerful source of information, accounting for an estimated 80% of the Internet’s traffic. As a result, website owners are realizing the power in such devices and are shifting marketing budgets into the optimization of…

What is SEO? How does SEO work?

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Guess how many blog posts people publish each day. Any ideas? Well, WordPress users alone publish over 2 million posts every day. That comes out to 24 blog posts every second. That means that users published around 216 blog posts while you were reading these…